How To Start A Business In India : Guide For Every Entrepreneur
How To Start a Business
Knowing how to start a business would not mean that you can succeed in one day. Getting to know about the details can prove beneficial in guiding you the way. Always remember “Rome was not built in a day”. India has cardinally grown to become one of the greatest countries to launch a start-up in with its plethora of programs such as “start-up India” helping the nascent phases of the business. In the present scenario of the economy, we see two sides of the coin, on one side we see massive layoffs from corporates and MNCs whereas one the other side we see flourishing start-ups maturing into conglomerates such as Urban clap, Ola, PR Forbes and so on and so forth. The essentials of starting a business in India are as follows:
The Business Idea and Plan
Just as a tree grows depending on the stability of its roots, similarly a good business idea is essential for the initiation of a start-up. The question such as whether to pitch a service-based or a product bases company to launch is cardinal. Moreover, the baseline idea should be catered to offering something unique to the palette over the pre-existing services.
Market Research
Understanding market statistics is crucial before investing in capital. Hence it is essential to research the present market trends and service offerings. Moreover, this is the phase where you dig deep into the recent market techniques of offering payment via Paytm business account and also think about possibilities of third party services such as Urban Clap partner.
Budget and Financing
Capital is essential for investing in any business. Sometimes it could be difficult to come buy especially from the banking sector owing to the topsy turvy economy. This is where the other alternatives such as merchant cash advance come into its benefits where the collateral is not necessary.
Making it Legal
The final step in setting up a business in India is making it legal. Business can do it cardinally by registering it either as an LLP or Private Limited company. In doing so the company will get and official GST number upon registering. The GST number is used to link to their bank account to enable transactions. It even helps in listing themselves on Google and other digital platforms to help searchers in finding the business.
Marketing & Advertising
If you want to get your start-up launched in India, follow the following steps.
Is Your Content Not Getting Noticed? Try These Amazing Tricks
Amazing Tricks for Content Marketing
“Content is King” – this is the most heard tagline of today and this is the reason everyone is running after content marketing. Recently, the market for content has seen a growth of about 16% from the year 2017 to 2018.
So, you have also started a site of your own but somehow your contents are not attracting the right amount of traffic? There must be somewhere that you are going wrong. How do you know that? Well, here are some of the common mistakes that should not be done. You can correct them to make your content more noticeable. These tricks for content marketing can make your visitors increase by about 40% than the original.
The Content Strategy: Planning up your content marketing calendar
There are so many people who think that they can post blogs or the contents at their convenience. This is a very common fault that steals away the attention of the viewers from your content.
To get a good amount of attention, you should have a proper content marketing strategy planned. You need to create a time schedule for posting the contents. This is the best trick for content marketing. This provides a larger area of vision and day-to-day accuracy to maintain quality.
Never post content randomly. This is once again a great mistake. If you do not target one particular stratum of the audience, you will not be able to gain attention.
Does The Future Of Content Marketing Depend On Shorter Content? Why?
As per a recent study, it was found that the future of content marketing will hold much lesser content than it is now. The primary reason for the same is quite real and practical. There are so many contents that are being produced each day today but only a few of them can raise high to the level of excellence or being SEO friendly. Rests of them are nothing but crap. So, why does anyone have to waste his or her time creating such content that will go to crap? Hence, there are high chances that the future will hold much lesser content than today.
Here are listed some of the generic and practical reasons that can prove out that content marketing will have shorter content in the future.
Publishing The Contents:
When content is being published in a newsroom, the contents are written, edited, and checked to get the best quality. But this is not the same as the brands. There are so many brands that hire junior writers with lesser experience in writing or even use different cheaper mechanisms to create content. This actually brings up contents that are much lower in quality and hence the results are also below the satisfactory level.
A much better idea is to plan some such options through which the brand can create unique and quality content each time. The content should not have quantity but it should have quality.
The WaPo Strategy:
Do You Know You Can Use Facebook Ads In Distributing Your Content?
Has this happened to you that you have published content and you are not getting the expected number of views on it? This can often happen if you are not following some of the basic content strategies.
If you wish to get views on your content and are not ready to spend much money on it, social media can be the platform that can help you. You can now make use of Facebook Ads in distributing your content and getting good views on it. You do not have to spend more than $1 on these contents for each day and you can get great results, following the below-mentioned points.
Relevant Content
People will come across you’re your content only when they will find them informative and useful. For this, you need to create contents that are relevant to the audience that you are targeting. For this, there are a number of questions that you need to ask yourself such as does it entertain the audience, will it is useful for the audience, is the topic of the content is in demand, and many others.
Also, you should make sure that the content is simple to read and also it has an option of a call to action.
Analyzing Results
It is preferable to write content and share them regularly. Each time you should try out a new strategy and should check out which one is actually working. Analyze the results for each content to check which one is offering you the highest profits or benefits. You can try out that particular strategy in other content too so that you can get the same benefit for other content too.