The Success Story Of eBay – An E-Commerce Giant with Giant Leap
Pierre Omidyar is responsible for the website eBay somewhere around 1995. It started in his living room. Since initial days only it meant to be a marketplace where buyers and sellers can do transactions conveniently. After 3 years, Meg Whitman joined Pierre and led the website to a new success level. Later on experienced people from some of the biggest companies also joined to make up a strong team for eBay. Some of the important names are Disney, Pepsico, and so on. Soon, the company started collaborating with a number of bigger brands such as GM, Sun, and so on. The average sale of the items also started increasing per day.
The Dynamic Business Model: eBay
(Source: Brandeis University)
eBay had a model of business that brought both sellers and buyers together at one single platform. Buyers can list their items on the website for sale and the buyers can cross-check these items and bid on them to buy. These items are arranged category-wise so that the buyers can easily search for their required items and can order them. The trading for the sellers is also made quite convenient and hence registering can be done in just a few minutes and they can instantly start listing the items online for the buyers.
The Success Story Of eBay
It is easy for the buyers to search for the items and order the items. They just have to pay for the item and there are no such other charges for the bidding process. But on the other hand, the sellers do have to pay two different kinds of charges.
- An insertion fee is charged that is nonrefundable. This fee is charged when a seller lists an item on the site. The charges depend on the opening bid of the seller’s item.
- Another fee is charged for additional options that are provided for the item listed such as highlighted listing and so on that can promote the item on the site.
- The last charge is the Final Value that is charged on the final price of the item at the end of the auction.
eBay: It all started in the month of September of the year 1995 when Pierre Omidyar started with AuctionWeb. It is said that Pierre used to work on his personal computer at his home and hence the code was created and the site started in the living room of Pierre Omidyar.
The buyer and the seller are notified with the help of an email for all the steps of selling or buying the items. The transaction between the seller and the buyer takes place independently apart from the above-mentioned charges charged by the site.
The History Of eBay
The Success Story of Alibaba – China’s E-Commerce Giant
Found on 4th April of the year 1999, Alibaba is a Chinese multinational organization with its hold on various areas such as retail, e-commerce, technology, AI, and internet. If seen as per the revenue, the company ranks number five among the various largest internet companies. The founders who made this organization a successful one are Jack Ma, Lou Wensheng, Tony Yiu, Jane Jiang, Ma Chengwei, Joseph C. Tsai, Simon Xie, Cathy Zhang, James Sheng, Shi Yufeng, Peng Lei, Trudy Dai, Eddie Wu, Zhou Yuehong, Jianhang Jin, Han Min, Jin Yuanying, and Toto Sun. The Success Story of Alibaba marked a change in the online e-commerce industry.
Where it All Started: Alibaba
When the company started, the operations started from the apartment of Jack Ma located in Hangzhou. The first website launched by the company is Alibaba.com. The website is in the language English and has turned out to be a global marketplace by now. Afterward, in the same year, a domestic marketplace started in China, currently known by the name 1688.com.
The Success Story of Alibaba – China’s E-Commerce Giant
Success Story of Alibaba: Detailed RoadMap
Source: Alibaba History
- 2000 – The group got an investment of about US$20 million from SoftBank’s investor group. The same year in the month of September, Alibaba organized a Summit with leaders of thoughts and internet business together. Soon by December 2001, the company crossed 1 million users.
Amazon–The Success Story of the Largest Online Retail Store that started from Garage | Jeff Bezos
The Story of Amazon – The Largest Online Retail Store
Headquartered in Seattle, Washington, Amazon has become today one of the finest examples of e-commerce platforms. The internet-based shopping platform is best known to deal with a huge number of options such as fashion, stationery, music, lifestyle-related items, and almost everything. Also, it has offered its services in cloud computing. Hence, when you have the application Amazon installed on your smartphone, you can enjoy a huge number of deals.
Amazon Store – Jeff Besoz | The Story of Amazon
When you are talking about Amazon, you cannot forget about the Kindle. The e-book gadget kindle is introduced by Amazon in order to provide an added comfort to people who love reading. You do not have to carry so many books together when you have Kindle in which you can have a numerous number of e-books downloaded. This has also led to amazing growth in the publishing of e-books lately.
The Story of Amazon
So, why the name ‘Amazon’ is selected? It is said that Jeff Bezos, the former hedge fund executive of the Wall Street and the founder of the platform wanted a name that started with the first alphabet. Also, there are some other people who say that the name has got some connection with the Amazon River, the vast river of South America. So, what is the logic in it? The river Amazon is known for its hugeness across the world and the company was expected to spread out in the same way. Also, the first alphabet would help the company to be on the top always.
Jeff Bezos, Founder & CEO Of Amazon.Com | The Story of Amazon
The concept of Amazon.com was similar to the Silicon Valley bookstore, to sell books initially. The concept of Amazon was quite clear. They offered the benefit of delivering any book to any customer and at any location.
The Foundation
Jeffrey P. Bezos established Amazon in the month of July of the year 1994. It was just in the year 1995 when the company went online and became Amazon.com. As estimated by the founder, the company came to be known quite soon because of the alphabet ‘A’ as the name’s initial alphabet. They started with books and this made them quite famous among their consumers. Though the company attracted attention since its launch, the first huge profit was earned during the last quarter of the year 2001.
Amazon Logo | Jeff Bezos | The Story of Amazon
Have you ever noticed the logo of the company? You will find an arrow running from the alphabet A to the alphabet Z in the name. This means that the company is able to offer you almost everything that starts with the alphabet A-Z. Also, the arrow forms a smile and this denotes that the company not only can offer you almost every item but also they offer you great customer service and satisfaction.
Amazon’s Impressive Long-Term Growth from 1997-2017
The Amazon shares were opened up for the public in the year 1997 with the symbol AMZN. Initially, the price of the company was $18.00 for a single share. After that, in the last 10 years, it has seen a consistent rise in the prices and presently it is somewhere around $170.00 per share. The climb in the profit was noticed since the year 2008 and now they have a target of reaching till a target price of $400 per stock. Hopefully, they will soon reach out to the target, noticing their consistent growth in both stock price and popularity.
Is Your Content Not Getting Noticed? Try These Amazing Tricks
Amazing Tricks for Content Marketing
“Content is King” – this is the most heard tagline of today and this is the reason everyone is running after content marketing. Recently, the market for content has seen a growth of about 16% from the year 2017 to 2018.
So, you have also started a site of your own but somehow your contents are not attracting the right amount of traffic? There must be somewhere that you are going wrong. How do you know that? Well, here are some of the common mistakes that should not be done. You can correct them to make your content more noticeable. These tricks for content marketing can make your visitors increase by about 40% than the original.
Is Your Content Not Getting Noticed?
The Content Strategy: Planning up your content marketing calendar
There are so many people who think that they can post blogs or the contents at their convenience. This is a very common fault that steals away the attention of the viewers from your content.
To get a good amount of attention, you should have a proper content marketing strategy planned. You need to create a time schedule for posting the contents. This is the best trick for content marketing. This provides a larger area of vision and day-to-day accuracy to maintain quality.
Never post content randomly. This is once again a great mistake. If you do not target one particular stratum of the audience, you will not be able to gain attention.
The Content Strategy: Planning up your content marketing calendar
